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The Money is in the List…! If you have an online business, you’ve probably come across the expression “The money is in the List.” This refers to the database of names, e-mail addresses, and other information you collect from customers and prospects. Building a list is the core principle behind the Early to Rise of Internet marketing. The bigger your list of customers/prospects/subscribers, the more money you will make online and in any other business. GIF offers a Robust Fully Automated Email Marketing Correspondent System that you can use to quickly build huge Customer/prospect/subscriber lists to promote any business you like, be it an online business, traditional business or growing subscribers for your blog we have you covered.